{"title":"Alterna","description":"\u003cp\u003eAlterna combines luxury with sustainability to produce a comprehensive range of hair care products clinically proven to restore and replenish all hair types. Founded in 1997, this brand turns hair care into a clean beauty ritual with skincare-inspired formulas using natural and eco-certified ingredients without any sulphates or parabens. \u003cbr\u003e\u003cbr\u003eTransform your hair with their luxurious range of specially formulated shampoos and conditioners, indulgent hair treatments and healthy styling products that encourage you to unleash your creativity and express yourself. Their iconic Alterna Caviar line revolutionised anti-aging hair care and is loved worldwide for its ability to boost elasticity and retain moisture for hair that’s smooth, shiny and full of life. \u003cbr\u003e\u003cbr\u003eEmbrace self-care today and shop the Alterna range of products at Hairhouse.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhat is Alterna?\u003c\/b\u003e\u003cbr\u003eIn 1997, the makers of Alterna imagined a sustainable range of hair care products free from harsh and unnecessary additives that could naturally transform hair into its healthiest state. Fast forward to today, and Alterna is now a leading hair care brand in clean and sustainable beauty with a stunning range of luxurious hair products for every type of hair and concern. \u003cbr\u003e\u003cbr\u003eAlterna products don’t contain harmful chemicals that can damage hair, scalps and the environment, such as sulphates, parabens and synthetic colours. Whether used in a salon or at home, Alterna takes the hair care experience and turns it into a self-care ritual where alternative beauty lies at the centre of every product.\u003cbr\u003e\u003cbr\u003eInside each product, you’ll find plenty of nutrient-rich botanicals combined with a science-driven formula inspired by skincare to help repair and restore your hair. From weightless conditioners that add thickness and volume to moisturising shampoos, sea salt sprays, hair cleansers and leave-in treatments, find what you need to transform your hair today with Alterna.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eIs Alterna a cruelty-free \u0026amp; vegan brand?\u003c\/b\u003e\u003cbr\u003eAlterna’s entire range is cruelty-free and not tested on animals. If you’re after a 100% vegan formula, check out the My Hair. My Canvas line. These products contain luxurious and high-performing vegan ingredients that turn washing and caring for your hair into a total pamper session of self-care and self-kindness. \u003cbr\u003e\u003cbr\u003eWith their signature Vegan Botanical Caviar leading the way, you can also find other plant-powered essentials in these products like water lily extract, coconut sugar blend and white charcoal. \u003cbr\u003e\u003cbr\u003eEven better – the My Hair. My Canvas line also seeks to minimise environmental impact by using 50% post-consumer recycled plastic and twist pumps for their jars, bottles and tubes.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhat are the bestselling Alterna products?\u003c\/b\u003e\u003cbr\u003eHairhouse is Alterna’s official stockist, and we’ve got all of the bestsellers to introduce into your hair care rituals. Check out a few favourite products available now:\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-My-Hair-My-Canvas-Another-Day-Dry-Shampoo-142mL\"\u003eMy Hair. My Canvas Another Day Dry Shampoo\u003c\/a\u003e: With a vegan formula, this dry shampoo is ideal for keeping oily hair looking fab in between washes. It soaks up excess oils while cleansing and refreshing hair.\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-My-Hair-My-Canvas-Easy-Does-It-Air-Dry-Balm-101mL\"\u003eMy Hair. My Canvas Easy Does It Air-Dry Balm\u003c\/a\u003e: Give your locks the ultimate cleanse with this gentle balm that removes build-up and impurities from hair without stripping it of colour or moisture. It also speeds up air-drying time!\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Multiplying-Volume-Shampoo-250ml\"\u003eCaviar Anti-Aging Multiplying Volume Shampoo\u003c\/a\u003e: Liven up fine and flat hair with this gentle volumising shampoo that boosts fullness and adds an enviable body. Then, use the Multiplying Volume Styling Mist for a volume spray that delivers maximum volume.\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Infinite-Color-Hold-Dual-Use-Serum-50ml\"\u003eInfinite Color Hold Dual-Use Serum\u003c\/a\u003e: A must for colour-treated hair, this serum turns your conditioner into the ultimate colour care treatment for longer-lasting vibrant hair full of shine.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhat are the best Alterna products for my hair type?\u003c\/b\u003e\u003cbr\u003eAfter launching in 1999, the Alterna Caviar range has become legendary amongst customers and is the number one choice for anti-aging hair care. With a comprehensive range of products in the line, there’s plenty to choose from for reversing damage and promoting naturally beautiful hair. Take a look at which icon is best for your needs:\u003cbr\u003e\u003cbr\u003eBest for Fine Hair\u003cbr\u003eFine hair will look thicker and fuller with the \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Caviar-Anti-Age-Clinical-Shampoo-250ml\"\u003eAnti-Aging Clinical Densifying Shampoo\u003c\/a\u003e and Caviar \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Caviar-Anti-Age-Clinical-Shampoo-250ml\"\u003eAnti-Aging Clinical Densifying Foam\u003c\/a\u003e Conditioner. The \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Caviar-Anti-Aging-Clinical-Densifying-Styling-Mousse-150ml\"\u003eCaviar Anti-Aging Clinical Densifying Styling Mousse\u003c\/a\u003e will thicken hair for styling while preventing breakage.\u003cbr\u003e\u003cbr\u003eBest for Dry Hair\u003cbr\u003eThe Replenishing Moisture collection restores hydration to parched hair. Start with the \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Replenishing-Moisture-Shampoo-250ml\"\u003eReplenishing Moisture Shampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Replenishing-Moisture-Conditioner-488ml\"\u003eReplenishing Moisture Conditioner\u003c\/a\u003e, then follow with \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Replenishing-Moisture-CC-Cream-150ml\"\u003eReplenishing Moisture CC Cream\u003c\/a\u003e for a 10-in-1 leave-in treatment to both nourish and improve manageability for styling.\u003cbr\u003e\u003cbr\u003eBest for Frizzy Hair\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Smoothing-Anti-Frizz-Shampoo-488ml\"\u003eSmoothing Anti-Frizz Shampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Smoothing-Anti-Frizz-Conditioner-488ml\"\u003eSmoothing Anti-Frizz Conditioner\u003c\/a\u003e will transform frizzy, hard-to-style hair into silky locks protected against humidity. Follow up with the \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Smoothing-Anti-Frizz-Dry-Oil-Mist-147ml\"\u003eAnti-Frizz Dry Oil\u003c\/a\u003e Mist with avocado oil to smooth flyaways and impart long-lasting moisture.\u003cbr\u003e\u003cbr\u003eBest for Damaged Hair\u003cbr\u003eThe \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Restructuring-Bond-Repair-Shampoo-488ml\"\u003eRestructuring Bond Repair Collection Shampoo\u003c\/a\u003e and \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Restructuring-Bond-Repair-Conditioner-488ml\"\u003eRestructuring Bond Repair Conditioner\u003c\/a\u003e works to cleanse and fortify weak or damaged hair to reduce breakage. Then, leave-in serums and creams work to smooth and rebuild your hair’s moisture and manageability. The \u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-Restructuring-Bond-Repair-3-in1-Sealing-Serum-50ml\"\u003eRestructuring Bond Repair 3-In-1 Sealing Serum\u003c\/a\u003e will repair, protect and seal in just one step!\u003cbr\u003e\u003cbr\u003e\u003cb\u003eWhere can I buy Alterna?\u003c\/b\u003e\u003cbr\u003eDiscover a more pure way to do hair care in Australia. Shop Alterna online at Hairhouse with free shipping over $50, or locate your nearest Hairhouse and visit us in-store for expert hair advice tailored to your needs.\u003cbr\u003e \u003c\/p\u003e","products":[{"product_id":"alterna-smoothing-anti-frizz-dry-oil-mist-147ml","title":"Smoothing Anti-Frizz Dry Oil Mist 147ml","description":"Alterna Smoothing Anti-Frizz Dry Oil Mist is ideal for all hair types.  This lightweight formula uses Abyssinian and Avocado Oils to provide instant frizz and flyaway control, lasting moisture and shine. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Adds instant shine \u003cbr\u003e\n- Controls frizz \u003cbr\u003e\n- Tames flyaways","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480204592,"sku":"209770","price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_358e7dc4-32e9-4a11-a16c-89222ba6921e.jpg?v=1696511326"},{"product_id":"alterna-replenishing-moisture-ritual-deluxe-travel-kit","title":"Replenishing Moisture Ritual- Deluxe Travel Kit","description":"Alterna Replenishing Moisture Ritual- Deluxe Travel Kit, containing 5 travel-size products.\u003cbr\u003e\u003cbr\u003e\n\nPack contains:\u003cbr\u003e\n- Alterna Caviar Anti-Aging Replenishing Moisture Shampoo 40ml\u003cbr\u003e\n- Alterna Caviar Anti-Aging Replenishing Moisture Conditioner 40ml\u003cbr\u003e\n- Alterna Caviar Anti-Aging Replenishing Moisture CC Cream 25ml\u003cbr\u003e\n- Alterna Caviar Anti-Aging Working Hairspray 43g\u003cbr\u003e\n- Alterna Caviar Anti-Aging Replenishing Moisture Priming Leave-In Conditioner 8ml\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Replenishes and seals in moisture \u003cbr\u003e\n- Adds softness and shine \u003cbr\u003e\n- Improves overall look and feel of hair\u003cbr\u003e\n- Conditions and strengthens dry hair \u003cbr\u003e\n- Helps to reduce breakage\u003cbr\u003e\n- Protects hair from colour fade\u003cbr\u003e\n- Leave-in treatment and styling cream in one \u003cbr\u003e\n- Delivers 10 benefits in one easy step \u003cbr\u003e\n- Light hold and control for all hair types\u003cbr\u003e\n- Travel-size products","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480499504,"sku":"209772","price":69.3,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_e5dbfa52-0acb-4ea7-a6f5-11ec375e309a.jpg?v=1696511331"},{"product_id":"alterna-caviar-professional-styling-rapid-repair-spray-125ml","title":"Caviar Professional Styling Rapid Repair Spray 125ml","description":"Alterna Caviar Professional Styling Rapid Repair Spray is a vitamin-packed shine spray that helps revitalize hair while adding instant shine and moisture. \u003cbr\u003e\u003cbr\u003e\n\nThe spray contains Age-Control Complex to address natural, chemical, and environmental aging. It is infused with the 3 Caviar extract, vitamin C and cytokines to help smooth the hair shaft and increase shine. Color Hold proprietary technology locks in hair color brightness, while Enzymetherapy helps transform ingredients into a microstructure that hair can more easily absorb allowing for deeper, targeted penetration of active ingredients.\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Revitalises hair\u003cbr\u003e\n- Adds instant shine and moisture\u003cbr\u003e\n- Smooths the hair shaft\u003cbr\u003e\n- Locks in hair colour brightness","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480532272,"sku":"209777","price":42.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_0ab5850e-59b9-4c92-a7d6-e9cafe184b51.jpg?v=1696511331"},{"product_id":"alterna-replenishing-moisture-conditioner-250ml","title":"Replenishing Moisture Conditioner 250ml","description":"Alterna Replenishing Moisture Conditioner is a lipid-rich conditioner that nourishes and hydrates dry hair.  This conditioner  restores and rebalances moisture while protecting color and improving the overall appearance of dry, dull hair. The result: stronger, healthier, younger-looking hair. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Conditions and strengthens dry hair \u003cbr\u003e\n- Helps to reduce breakage\u003cbr\u003e\n- Replenishes and seals in moisture\u003cbr\u003e\n- Protects hair from colour fade","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480565040,"sku":"209779","price":54.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_81b66777-47bc-4123-b4e2-9d0c55927f4e.jpg?v=1696511331"},{"product_id":"alterna-multiplying-volume-conditioner-250ml","title":"Multiplying Volume Conditioner 250ml","description":"Alterna Caviar Anti-Aging Multiplying Volume Conditioner is a body-building conditioner for multiplied volume and lightweight moisture. This lightweight conditioner, with no added sulfates, helps to thicken your hair from root to tip. By helping hair to retain light moisture, it leaves hair with a healthy-looking sheen. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Conditions without weighing hair down \u003cbr\u003e\n- Boosts hair fullness and volume \u003cbr\u003e\n- Helps hair retain moisture\u003cbr\u003e\n- Added shine","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480663344,"sku":"209784","price":54.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_71347d3c-3936-4ae2-afb1-c5e67f409cf5.jpg?v=1696511332"},{"product_id":"alterna-smoothing-anti-frizz-nourishing-oil-50ml","title":"Smoothing Anti-Frizz Nourishing Oil 50ml","description":"A lightweight, yet nourishing anti-aging treatment oil that controls frizz.  Alterna Smoothing Anti-Frizz Nourishing Oil is light enough for all hair types, yet rich enough for thick, coarse hair textures, this luxurious treatment oil combats dry hair, increases shine and controls frizz. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Controls frizz \u003cbr\u003e\n- Adds elasticity to brittle hair \u003cbr\u003e\n- Increases shine","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480728880,"sku":"209786","price":49.5,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_a34ae607-3c86-4c6c-a0f1-7ab17e5008e7.jpg?v=1696511332"},{"product_id":"alterna-replenishing-moisture-cc-cream-100ml","title":"Replenishing Moisture Cc Cream 100ml","description":"A 10-in-1 Complete Correction leave-in designed to address both treatment and styling concerns.  This 'Complete Correctional' leave-in treatment and styling cream deliver 10 benefits in 1 easy step for beautiful, healthy-looking styles. Alterna Replenishing Moisture CC Cream can be used alone as a quick fix or as a foundation for the layering of other styling products.\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Leave-in treatment and a styling cream in one \u003cbr\u003e\n- Delivers 10 benefits in one easy step \u003cbr\u003e\n- Light hold and control for all hair types\u003cbr\u003e\n- Provides moisture\u003cbr\u003e\n- Adds shine\u003cbr\u003e\n- Smooths and softens\u003cbr\u003e\n- Prevents breakage\u003cbr\u003e\n- Protects from heat damage and UV colour protection\u003cbr\u003e\n- Imporoves managability and strength","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480859952,"sku":"209788","price":39.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_1c1fa7a3-c2c2-4af3-8605-b212d212b715.jpg?v=1696511334"},{"product_id":"alterna-restructuring-bond-repair-3-in1-sealing-serum-50ml","title":"Restructuring Bond Repair 3-In1 Sealing Serum 50ml","description":"Alterna Restructuring Bond Repair 3-in1 Sealing Serum is a powerful, triple-action and triple-use concentrate.  This 3-in-1 serum repairs, protects and seals in one step that can be used at different points during the haircare routine. \u003cbr\u003e\u003cbr\u003e\n\nFormulated with Caviar Bond Enforcing Technology, this serum intuitively targets and seals cracks and fissures in the hair surface to instantly transform hair. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Repairs, protects and seals in one step \u003cbr\u003e\n- Reduces breakage by up to 99% \u003cbr\u003e\n- Use on wet or dry hair, or mix into any Caviar conditioner","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480892720,"sku":"209792","price":49.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_2a72d7fb-28c8-460d-905b-8bc59427e6c4.jpg?v=1696511334"},{"product_id":"alterna-smoothing-anti-frizz-conditioner-250ml","title":"Smoothing Anti-Frizz Conditioner 250ml","description":"Alterna Caviar Anti-Aging Smoothing Anti-Frizz Conditioner is a nourishing cleansing system that helps create youthful silkiness while smoothing hair.  Formulated with our proprietary Climate Shield Complex, this shampoo and conditioner cleanse as they moisturize and work to protect hair against humidity to reduce frizz. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Tames frizz and protects against humidity \u003cbr\u003e\n- Improves shine and softness \u003cbr\u003e\n- Improves texture and manageability","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897480958256,"sku":"209790","price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_b9ec4c59-4deb-4109-975f-56e1858e5daa.jpg?v=1696511334"},{"product_id":"alterna-restructuring-bond-repair-leave-in-overnight-serum-100ml","title":"Restructuring Bond Repair Leave-In Overnight Serum 100ml","description":"Alterna Restructuring Bond Repair Leave-In Overnight Serum is a reparative overnight treatment that fights signs of aging hair while you sleep.  This unique treatment absorbs quickly to provide a deep level of repair and moisture overnight. Caviar Bond Enforcing Technology strengthens each strand and helps to reconstruct damaged hair while you sleep. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Reduces breakage by up to 99%\u003cbr\u003e\n - Helps reconstruct damaged hair while you sleep\u003cbr\u003e\n - Absorbs instantly and won't leave residue on pillows or sheets","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897481023792,"sku":"209793","price":49.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_df6ec5d9-30c2-4f92-b80e-f03d9fdc9740.jpg?v=1696511335"},{"product_id":"alterna-replenishing-moisture-cc-cream-150ml","title":"Replenishing Moisture Cc Cream 150ml","description":"A 10-in-1 Complete Correction leave-in designed to address both treatment and styling concerns.  This 'Complete Correction' leave-in treatment and styling cream deliver 10 benefits in 1 easy step for beautiful, healthy-looking styles. Alterna Replenishing Moisture CC Cream can be used alone as a quick fix or as a foundation for the layering of other styling products.\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Leave-in treatment and a styling cream in one \u003cbr\u003e\n- Delivers 10 benefits in one easy step \u003cbr\u003e\n- Light hold and control for all hair types\u003cbr\u003e\n- Provides moisture\u003cbr\u003e\n- Adds shine\u003cbr\u003e\n- Smooths and softens\u003cbr\u003e\n- Prevents breakage\u003cbr\u003e\n- Protects from heat damage and UV colour protection\u003cbr\u003e\n- Imporoves managability and strength","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897481187632,"sku":"209796","price":52.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_070ac9a2-ef3e-4dc0-a562-3f6f87668e60.jpg?v=1696511335"},{"product_id":"alterna-replenishing-moisture-shampoo-250ml","title":"Replenishing Moisture Shampoo 250ml","description":"Alterna Replenishing Moisture Shampoo is a luxurious cleanser that works to restore moisture while protecting hair from color fade, daily stresses and future damage.  This shampoo  restores and rebalances moisture while protecting color and improving the overall appearance of dry, dull hair. The result: stronger, healthier, younger-looking hair. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Replenishes and seals in moisture \u003cbr\u003e\n- Adds softness and shine \u003cbr\u003e\n- Improves overall look and feel of hair","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897482137904,"sku":"209806","price":54.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_c7d7d258-6da1-43ae-88b7-8dc18ed35dbe.jpg?v=1696511336"},{"product_id":"alterna-multiplying-volume-shampoo-250ml","title":"Multiplying Volume Shampoo 250ml","description":"Alterna Caviar Anti-Aging Multiplying Volume Shampoo is a gentle, daily, volumising cleanser that boosts hair's fullness and volume while retaining moisture.  This lightweight shampoo cleanses, with no added sulfates, as it helps to thicken your hair from root to tip. By helping hair to retain light moisture, it leaves hair with a healthy-looking sheen. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Gentle cleansing\u003cbr\u003e\n- Boosts hair fullness and volume \u003cbr\u003e\n- Helps hair retain moisture\u003cbr\u003e\n- Added shine","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897482203440,"sku":"209811","price":54.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_50f2c832-bbc5-4f04-a5dd-c7ec231ae888.jpg?v=1696511337"},{"product_id":"alterna-smoothing-anti-frizz-shampoo-250ml","title":"Smoothing Anti-Frizz Shampoo 250ml","description":"Alterna Caviar Anti-Aging Smoothing Anti-Frizz Shampoo is a nourishing cleansing system that helps create youthful silkiness while smoothing hair.  Formulated with our proprietary Climate Shield Complex, this shampoo and conditioner cleanse as they moisturise and work to protect hair against humidity to reduce frizz. \u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Tames frizz and protects against humidity \u003cbr\u003e\n- Improves shine and softness \u003cbr\u003e\n- Improves texture and manageability","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897482301744,"sku":"209813","price":55.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_9edfceb7-e26c-41ce-8cb5-b2481c4d7b1b.jpg?v=1696511337"},{"product_id":"alterna-caviar-professional-styling-perfect-texture-spray-184g","title":"Caviar Professional Styling Perfect Texture Spray 184g","description":"A blast of texture that provides invisible scaffolding within the hair to create volume and a chic, tousled look.  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Plus, it leaves your locks feeling soft and manageable. So why wait? Try the Alterna Easy Does It Air-Dry Balm today!\n\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits\u003c\/b\u003e\u003cbr\u003e\n- Reduces air-drying time\u003cbr\u003e\n- Enhances natural textures \u003cbr\u003e\n- improves manageability and controls frizz \u003cbr\u003e\n- Protects hair from pollutants \u003cbr\u003e\n- Vegan","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897527030064,"sku":"223173","price":39.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_b5c6989b-8148-4592-81cf-a33c2abbcf90.jpg?v=1696511674"},{"product_id":"alterna-my-hair-my-canvas-shine-on-defining-foam-145g","title":"My Hair. My Canvas Shine On Defining Foam 145g","description":"You're hair is your canvas, and with Alterna My Hair. My Canvas Shine on Defining Foam, you can create a masterpiece. 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This vegan hairspray provides a buildable, flexible hold while helping to protect your hair from humidity and heat up to 232 degrees C.\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits\u003c\/b\u003e\u003cbr\u003e\n- Creates effortless, natures waves \u003cbr\u003e\n- Humidity resistance up to 24-hours \u003cbr\u003e\n- Does not dry out hair \u003cbr\u003e\n- Adds up to 50% more volume \u003cbr\u003e\n- Adds Shine \u003cbr\u003e\n- Safe for coloured hair \u003cbr\u003e\n- Vegan","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897527423280,"sku":"223176","price":39.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_4d349912-7ec0-4378-bdd7-71287934d597.jpg?v=1696511675"},{"product_id":"alterna-my-hair-my-canvas-another-day-dry-shampoo-142ml","title":"My Hair. My Canvas Another Day Dry Shampoo 142ml","description":"Introducing Alterna My Hair. My Canvas Another Day Dry Shampoo! This vegan, translucent dry shampoo cleanses hair by absorbing oil without drying out your hair. It's the perfect way to keep your locks looking fresh between washes.\n \u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits\u003c\/b\u003e\u003cbr\u003e\n - Cleanses \u0026amp; refreshes hair \u003cbr\u003e\n- Absorbs oils and maintains natural shine \u003cbr\u003e\n- Leaves no residue \u003cbr\u003e\n- Doesn't dry out hair \u003cbr\u003e\n- Safe for coloured hair \u003cbr\u003e\n- Vegan","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897527456048,"sku":"223175","price":39.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_c6119537-05bd-41e2-ba93-8975d520b44e.jpg?v=1696511676"},{"product_id":"alterna-my-hair-my-canvas-city-slay-shielding-hair-spray-210g","title":"My Hair. 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So go ahead and give your locks some TLC with this must-have spray!\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits\u003c\/b\u003e\u003cbr\u003e\n- Vegan buildable-flexible hold hairspray\u003cbr\u003e\n- Protects hair from pollutants*\u003cbr\u003e\n- Humidity protection up to 72 hours\u003cbr\u003e\n- Heat protection up to 232°C\u003cbr\u003e\n- Provides shines\u003cbr\u003e\n- Hold level 2","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897527521584,"sku":"223236","price":39.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_e4b0b583-1335-4180-8bdc-0f583e55abf2.jpg?v=1696511677"},{"product_id":"alterna-my-hair-my-canvas-soaring-high-volumizing-blowout-mist-148ml","title":"My Hair. My Canvas Soaring High Volumizing Blowout Mist 148ml","description":"With Alterna Soaring High Volumizing Blowout Mist, you can get that salon-quality blowout at home—and keep it looking good for up to 72 hours! This vegan mist provides lift and volume without weighing hair down and protects against heat styling up to 232°C.\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits\u003c\/b\u003e\u003cbr\u003e\n- Adds volume \u0026amp; boosts shine \u003cbr\u003e\n- Does not dry out hair \u003cbr\u003e\n- Safe for coloured hair \u003cbr\u003e\n- Heat protection up to 450°F\/232°C.","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897527554352,"sku":"223177","price":39.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_7b4e5144-f860-4ad2-96db-3058b281b012.jpg?v=1696511678"},{"product_id":"alterna-my-hair-my-canvas-metime-gift-set","title":"My Hair. My Canvas MeTime Gift Set","description":"This luxurious set includes our Daily Shampoo, Conditioner, and New Beginnings Exfoliating Cleanser, everything you need for a relaxing at-home spa day.\u003cbr\u003e\u003cbr\u003estarting with the Daily Shampoo, gently cleanse and nourish your hair without stripping away natural oils. It's also infused with an invigorating blend of botanicals and essential oils to leave your hair feeling refreshed and smelling amazing.\u003cbr\u003e\u003cbr\u003eThe Conditioner is a must-have for anyone who wants healthy, lustrous hair. It's packed with vitamins and nutrients that work to hydrate and revitalize your strands, giving you the kind of nourished, salon-quality hair you've always dreamed of.\u003cbr\u003e\u003cbr\u003eAnd last but not least is the New Beginnings Exfoliating Cleanser, an invigorating cleansing scrub that helps to remove dead skin cells and build-up from the scalp.\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePack includes:\u003c\/b\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-My-Hair.-My-Canvas-Me-Time-Shampoo-251mL\"\u003e- MY HAIR MY CANVAS Me Time Every Day Shampoo 251ml\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-My-Hair-My-Canvas-Me-Time-Conditioner-251mL\"\u003e- MY HAIR MY CANVAS Me Time Every Day Conditioner 251ml\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"https:\/\/www.hairhouse.com.au\/Alterna-My-Hair-My-Canvas-New-Beginnings-Exfoliating-Cleanser-198mL\"\u003e- MY HAIR MY CANVAS New Beginnings Exfoliating Cleanser 198ml\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e- Gently cleanses without over burdening\u003cbr\u003e- Rebuilds and revitalises the inner hair bonds\u003cbr\u003e- Nourishes without weighing down the hair\u003cbr\u003e- Improves manageability and elasticity","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897590829360,"sku":"242426","price":81.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_5d485aed-d26f-4f97-9c68-3cfcbbd950bb.jpg?v=1696512155"},{"product_id":"alterna-caviar-anti-aging-restructuring-bond-repair-conditioner-250ml","title":"Anti-Aging Restructuring Bond Repair Conditioner 250mL","description":"Restore the strength and softness of your locks with Alterna Caviar Anti-Aging Restructuring Bond Repair Conditioner. The advanced formula utilizes Caviar Bond Enforcing Technology to repair broken bonds and restore weak, dulling hair for a beautiful look that stands up to styling damage. This lightweight conditioner provides essential hydration, while Maracuja Oil helps nourish each strand for improved manageability and shine.\u003cbr\u003e\u003cbr\u003eSay goodbye to dry frizzy strands! With Alterna Caviar's carefully crafted blend of natural ingredients you can now get the healthy looking hair you deserve every day without compromising on shine or texture. Plus experience all day long longevity - no matter how often you shampoo.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003cbr\u003e-\u003c\/b\u003e Bond repairing Caviar technology\u003cbr\u003e- Restores shine and strength\u003cbr\u003e- lightweight conditioner with hydration\u003cbr\u003e- Maracuja oil nourishes each strand","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897652039984,"sku":"254701","price":54.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_00f55ad0-f45d-4290-a3b6-20a08a09a718.jpg?v=1712137087"},{"product_id":"alterna-caviar-anti-aging-restructuring-bond-repair-conditioner-488ml","title":"Anti-Aging Restructuring Bond Repair Conditioner 488mL","description":"Restore the strength and softness of your locks with Alterna Caviar Anti-Aging Restructuring Bond Repair Conditioner. The advanced formula utilizes Caviar Bond Enforcing Technology to repair broken bonds and restore weak, dulling hair for a beautiful look that stands up to styling damage. This lightweight conditioner provides essential hydration, while Maracuja Oil helps nourish each strand for improved manageability and shine.\u003cbr\u003e\u003cbr\u003eSay goodbye to dry frizzy strands! With Alterna Caviar's carefully crafted blend of natural ingredients you can now get the healthy looking hair you deserve every day without compromising on shine or texture. Plus experience all day long longevity - no matter how often you shampoo.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e- Repair broken bonds and restore weak hair\u003cbr\u003e- Nourish and hydrate each strand for shine and manageability\u003cbr\u003e- Get long-lasting results with every use\u003cbr\u003e- Suitable for daily use","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897652072752,"sku":"254702","price":80.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_bc4a5f7d-1246-4bb0-bd6b-1bec732ff34d.jpg?v=1712137135"},{"product_id":"alterna-caviar-renewing-scalp-care-hemp-leave-on-treatment-74ml","title":"Renewing Scalp Care Hemp Leave-On Treatment 74mL","description":"Our Alterna Caviar Renewing Scalp Care Hemp Leave-On Treatment is the perfect solution for anyone experiencing discomfort. Witch hazel helps to normalize oil production, so your scalp can remain hydrated throughout the day. Together with calming chamomile and bergamot aroma, this treatment will help to nourish, calm, and soothe your scalp.\u003cbr\u003e\u003cbr\u003eImagine having a moment of reset every time you apply it -- no more uncomfortable itchiness or dryness caused by an unbalanced scalp! You'll be able to enjoy all of your daily activities without worrying about feeling uncomfortably itchy all over again.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e- Soothes an unbalanced scalp\u003cbr\u003e- Helps to normalize oil production\u003cbr\u003e- Calming chamomile and bergamot aroma\u003cbr\u003e- No more uncomfortable itchiness or dryness","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897652302128,"sku":"254713","price":49.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_70cade25-3231-4a46-b013-a184377955eb.jpg?v=1712137184"},{"product_id":"alterna-caviar-renewing-scalp-care-peppermint-leave-on-treatment-74ml","title":"Renewing Scalp Care Peppermint Leave-On Treatment 74ml","description":"Try Alterna CAVIAR Renewing Scalp Care Peppermint Leave-On Treatment. This invigorating leave-on treatment will help your scalp maintain its moisture balance without leaving any oily residue behind. Witch hazel helps to normalise oil production to balance overall scalp hydration and relieve dryness that leads to itchiness. While the uplifting Mint and Bergamot aroma gives you a moment to reset as you massage it in to nourish, cool and energise the scalp.\u003cbr\u003e\u003cbr\u003eExperience all these benefits while also getting an aromatherapy experience from the fresh peppermint scent! This luxurious product can be used on wet or dry hair for maximum soothing effects, resulting in a more healthy feeling and looking scalp with no greasy mess left over.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e- Soothes and hydrates the scalp\u003cbr\u003e- No oily residue left behind\u003cbr\u003e- Can be used on wet or dry hair\u003cbr\u003e- Leaves you feeling refreshed and invigorated\u003cbr\u003e ","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897652334896,"sku":"254714","price":49.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_1816afdf-6f9f-433f-869e-9e7810bb6a10.jpg?v=1712137141"},{"product_id":"alterna-caviar-anti-aging-restructuring-bond-repair-masque-169ml","title":"Anti-Aging Restructuring Bond Repair Masque 169mL","description":"Tired of watching your hair break and fall out?\u003cbr\u003e\u003cbr\u003eAlterna Caviar Anti-Aging Restructuring Bond Repair Masque is the perfect solution for you! It helps to reinforce bonds in hair that are weakened due to styling, heat damage or aging. This innovative formula contains sustainably sourced Maracuja Oil to nourish your hair while restoring its strength and elasticity. Say goodbye to dull, damaged strands - this masque also gives your hair a lustrous shine.\u003cbr\u003e\u003cbr\u003eGet soft, shiny and healthy looking tresses with Regular use of this restorative mask. You'll have luscious locks that feel bouncy, look great and last longer than ever before by fortifying each strand from within!\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e- Repair weak and damaged hair\u003cbr\u003e- Nourish and restore elasticity\u003cbr\u003e- Give shiny, bouncy locks\u003cbr\u003e- Fortify strands from within","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897652367664,"sku":"254799","price":66.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_01047385-c9db-4ac0-87aa-fc46a1bdf297.jpg?v=1712137161"},{"product_id":"alterna-caviar-renewing-scalp-care-scrub-to-foam-177ml","title":"Renewing Scalp Care Scrub to Foam 177ml","description":"Give your scalp the ultimate treat with Alterna Caviar renewing Scalp Care Scrub to Foam. 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Experience nourished and refreshed tresses that are free of product build-up for longer lasting locks - perfect for all types of hair from wavy curls through straight strands.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e- Gently exfoliates to remove build-up and impurities\u003cbr\u003e- Nourishes and refreshes the scalp\u003cbr\u003e- Adds shine to hair\u003cbr\u003e- Suitable for all types of hair","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897652629808,"sku":"254712","price":61.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_2835c181-ba4b-432f-814c-5b54ef305fc0.jpg?v=1712137166"},{"product_id":"alterna-infinite-colour-hold-conditioner-250ml","title":"Infinite Color Hold Conditioner 250ml","description":"Alterna Caviar Anti-Aging Infinite Colour Hold Conditioner is a gentle conditioner that deeply penetrates to protect colour from fading for lasting vibrancy while replenishing moisture. \u003cbr\u003e\u003cbr\u003e\n\nFormulated with our signature Caviar Extract and Dual Capture Complex for color retention and protection. 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Alterna Infinite Color Hold Topcoat Spray helps to lock in color pigments for long-lasting, multifaceted colour, while adding smoothness and shine. It is an essential finishing step for preserving vibrant color with reflective shine and dimension.\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Preserves hair colour and vibrancy \u003cbr\u003e\n- Instantly amplifies multifaceted shine \u003cbr\u003e\n- Protects hair from humidity","brand":"Alterna","offers":[{"title":"Default Title","offer_id":48013745652016,"sku":"209870","price":19.75,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_b5f090de-0b88-4698-8415-d4187298e8f5.jpg?v=1712125957"},{"product_id":"alterna-caviar-anti-aging-clinical-densifying-styling-mousse-145ml","title":"Caviar Anti-Aging Clinical Densifying Styling Mousse 150ml","description":"Alterna Caviar Anti-Aging Clinical Densifying Styling Mousse is a lightweight, densifying mousse that thickens the hair while helping to prevent breakage.\u003cbr\u003e\u003cbr\u003e\n\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\n- Thickens strands so that hair looks and feels denser.\u003cbr\u003e\n- Helps prevent breakage to maintain existing strands.\u003cbr\u003e\n- Adds light hold for easy style-ability.","brand":"Alterna","offers":[{"title":"Default Title","offer_id":48013777273136,"sku":"212688","price":49.5,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/files\/media_2491ab55-2d13-4043-85f7-55012d36fc37.jpg?v=1712126266"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/collections\/Alterna-desktop.jpg?v=1740454226","url":"https:\/\/hairhouse-dev.myshopify.com\/collections\/alterna.oembed?page=2","provider":"Hairhouse Development","version":"1.0","type":"link"}