{"product_id":"alterna-infinite-color-hold-shampoo-250ml","title":"Infinite Color Hold Shampoo 250ml","description":"Alterna Caviar Anti-Aging Infinite Color  Hold Shampoo is a gentle cleanser that minimising colour fade for lasting colour while replenishing lost moisture.\u003cbr\u003e\u003cbr\u003e\r\n\r\nFormulated with our signature Caviar Extract and Dual Capture Complex that provides powerful colour protection and intense moisture, this color retention formula is clinically proven to maintain color vibrancy and shine for 70 days*, when used as a regimen with Caviar Anti-Aging Infinite Color Hold Conditioner and Dual-Use Serum * vs. untreated hair.\u003cbr\u003e\u003cbr\u003e\r\n\r\n\u003cb\u003eBenefits:\u003c\/b\u003e\u003cbr\u003e\r\n- Preserves hair color, vibrancy, and shine \u003cbr\u003e\r\n- Gentle cleansing \u003cbr\u003e\r\n- Replenishes lost moisture","brand":"Alterna","offers":[{"title":"Default Title","offer_id":46897482105136,"sku":"209805","price":49.09,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3778\/8208\/products\/media_492d23fc-3894-45ba-9a9c-f574439dabd3.jpg?v=1696511336","url":"https:\/\/hairhouse-dev.myshopify.com\/products\/alterna-infinite-color-hold-shampoo-250ml","provider":"Hairhouse Development","version":"1.0","type":"link"}